Instead of simply gathering pure statistics on travel destinations and spending trends, we asked questions of a more personal and searching nature to understand the psychology of what actually happens on a holiday. For example, why and how holidays affect relationships, what people talk about on a holiday, what decisions are made about the future, how holidays can aid life-changing decisions, how destinations can have an effect on behaviour, the role social networking and mobile technology plays on a holiday, the impact of the recession on attitudes to holidays, where holidays fit in a broad list of lifestyle needs, and ultimately, why holidays are so important to us all.

The video above showcases the results of our 2010 survey. Kuoni commissioned Opinion Matters to carry out independent research in November 2009 with a nationally representative panel, 2,100 respondents, representative of the UK adult population completed the survey. Kuoni then employed leading Harley Street psychotherapist, Christine Webber to explain the survey results and put them in the context of the busy lives we all now seem to lead.

Enjoy and learn about the psychology of the UK holiday maker as presented by Christine Webber!

If you would like to talk more about this survey please contact:

Kuoni Public Relations
Kuoni Travel Ltd
Kuoni House
Dorking
Surrey, RH5 4AZ, UK

Contacts:

Fiona Blaszkowski - 01306 744194 - fiona.blaszkowski@kuoni.co.uk
Anne-Marie Hansen - 01306 744176 - anne-marie.hansen@kuoni.co.uk
Jemma Purvis - 01306 744006 - jemma.purvis@kuoni.co.uk